Starting a business can be an intimidating and daunting task. It requires a significant amount of effort, time, and resources, and often involves taking risks. However, the rewards of starting a successful business can be incredibly fulfilling and satisfying. 

As someone who provides coaching for business startups, I understand the importance of building confidence to take the leap and start a business. In this article, I will discuss the power of action in building confidence to start a business.

The Paralysis of Analysis

One of the biggest challenges that aspiring entrepreneurs face is the paralysis of analysis. This is the tendency to overthink and analyse every aspect of starting a business, which can lead to indecision and inaction. While it’s important to do your research and plan carefully, it’s also crucial to take action and start making progress toward your goals.

Taking the First Step

Taking the first step is often the hardest part of starting a business. It requires you to push past your fears and doubts and take action. 

However, once you take that first step, you’ll find that it becomes easier to keep moving forward. Every step you take will build your confidence and help you gain momentum.

Setting Small Goals

Setting small goals is an effective way to build confidence and keep moving forward. When you set small, achievable goals, you’ll experience a sense of accomplishment each time you reach a milestone. This will help you build confidence and motivate you to keep going.

For example, if you’re starting a graphic design business, your first goal might be to create a portfolio. Once you’ve accomplished that goal, you can set a new goal to start marketing your business on social media. 

By setting small goals and achieving them, you’ll gradually build your confidence and move closer to your ultimate goal of starting a successful business.

Learning from Failure

Failure is a natural part of the entrepreneurial journey. It’s important to understand that failure is not the end of the road, but rather an opportunity to learn and grow. When you experience failure, take the time to reflect on what went wrong and what you can do differently in the future.

Learning from your mistakes will help you avoid making the same mistakes in the future. It will also help you build resilience and confidence, knowing that you can overcome obstacles and challenges.

Taking Calculated Risks

Starting a business involves taking risks. However, it’s important to take calculated risks, rather than blindly jumping into a venture without careful consideration. When you take calculated risks, you’ll be able to weigh the potential rewards against the potential risks and make informed decisions.

For example, if you’re considering investing money into your business, you’ll want to consider the potential return on investment and the potential risks involved. By taking calculated risks, you’ll be able to make informed decisions and build your confidence as an entrepreneur.

Building a Support Network

Building a support network is crucial for building confidence as an entrepreneur. Surround yourself with people who believe in you and your vision. Seek out mentors who can provide coaching sessions for entrepreneurs. 

It’s also important to seek out constructive feedback. Feedback can help you identify areas where you need to improve and make adjustments to your business strategy. 

Once you have built a strong support network, you’ll have the encouragement and guidance you need to build your confidence and succeed as an entrepreneur.


Starting a business can be daunting, but it can also be incredibly rewarding. Taking action can be the best way to build confidence and move forward. Taking small steps such as researching, finding a business coach, and networking can all help to give you the confidence you need to start a business. 

It’s also important to remember to be patient and not be too hard on yourself. You don’t have to be perfect or have all the answers right away. With the right tools and support, anyone can take the leap and start their own business!

Join me in encouraging more women to start their own businesses! I’m Nat, the brains of Girl in Motion, and I love strategising ways to support women in starting their own business. This is a sign to take the plunge into entrepreneurship! See what it takes to launch a business in New Zealand by looking at our road map. Get started with your business by joining our coaching sessions for entrepreneurs today!